7 Signs Your Business Website Needs a Redesign

Your website is often the first interaction a potential customer has with your business. If it's not making a strong impression, it's actively losing you money. Here are seven signs it's time for a redesign.

1. It's Not Mobile-Friendly

If your website doesn't look good and work properly on a smartphone, you're losing more than half your potential customers. Google also penalizes non-mobile-friendly sites in search rankings. This alone is reason enough for a redesign.

2. It Loads Slowly

Open your website on your phone. Count to three. If it's not fully loaded, you have a speed problem. Every second of delay costs you approximately 7% in conversions. Slow sites frustrate users and hurt your Google rankings.

3. It Looks Outdated

Web design trends change. If your site looks like it was built in 2015, visitors notice — and they assume your business is equally outdated. A modern, clean design signals professionalism and builds trust.

4. You Can't Edit It Yourself

If changing a phone number or adding a photo requires calling a developer and waiting days, your website is holding you back. Modern websites should be easy to update.

5. It Doesn't Generate Leads

A website that doesn't generate calls or form submissions is just a digital brochure. If people visit but don't contact you, the design, messaging, or calls-to-action are failing. A redesign focused on conversion can change this immediately.

6. It Doesn't Reflect Your Current Services

If you've added services, expanded your area, or changed your business focus since the website was built, it's misleading visitors. Your site should accurately represent what you do today, not what you did three years ago.

7. Your Competitors' Sites Are Better

Search for your main competitors. If their websites are clearly more professional, faster, and easier to use, potential customers are noticing too. You don't need to have the fanciest site — but you can't be the worst.

What a Redesign Looks Like

A professional website redesign doesn't have to be a months-long ordeal. Most of our projects go from kickoff to launch in 2-4 weeks. We handle design, development, SEO migration, and hosting setup. Contact us to discuss what your business needs.